Series B · Electric Mobility · Bengaluru, India

Yulu

India's Largest Electric Mobility-as-a-Service Platform

Founded 2017
Team 250-500
Website www.yulu.bike
$31M
ARR
Rs 242 crore
Revenue (TTM)
98 %
Growth YoY
4 million users
Customers
What we do

Yulu provides a platform for shared electric two-wheeler rentals, aiming to reduce urban congestion and emissions while serving both commuters and delivery riders.

The problem
Less than 15% of Indians have a Driving License, and most gig workers work multiple jobs and cannot commit to long-term buying or rental decisions. Many drivers do not own a vehicle, and this proportion is expected to increase as the market grows rapidly.
Our solution
Yulu offers an all-inclusive 'Mobility on Tap' service for Rs 200 ($2.40) per day, providing a low-cost, flexible solution for India's gig economy. This includes complete repair and maintenance, insurance coverage, and a dense battery swapping network to eliminate range anxiety.
Product

What we've built and what's next.

  1. 01
    Easy to use
  2. 02
    E2W
  3. 03
    Complete Repair & Maintenance
  4. 04
    Insurance coverage
  5. 05
    Dense Battery Swapping Network
Market

A category big enough to build a company inside.

Total Addressable
54.41 Billion USD
The whole category opportunity.
Serviceable
6.3 Billion USD (estimate)
11.6% of TAM
What we can realistically reach given product, geography and channels.
Obtainable
2.53 Billion USD (estimate)
4.6% of TAM · 40.2% of SAM
5-year capture target.
19.44 % category CAGR
Why now

The market is moving — timing matters.

The expansion of India's gig economy and the increasing demand for flexible, low-cost transportation solutions create a timely opportunity for Yulu's Mobility-as-a-Service offering. The company's strategic partnerships and technology stack position it well to capitalize on this growing market.

  • 01
    India's battery-swapping boom: Gig workers find a better way to manage fuel consumption (May 2026)
Traction

The numbers, said plainly.

ARR
$31M
↑ 98 % YoY
Revenue TTM
Rs 242 crore
Customers
4 million users
YoY
98 %
Vehicles on road
42K
Goods orders delivered
4M
Unique Users
15M

An all inclusive “Mobility on Tap” for Rs 200 ($2.40) per day

Business model

How we make money.

Mobility-as-a-Service

Pricing
Rs 200 ($2.40) per day
Competition

Where we sit.

Positioning
Us Competitors
High · Depth of capability
Low
Low
Customer outcome · High
Us · Yulu
Zypp Electric
Alt Mobility
EVeez
Yulu
Our edge

India's Largest Electric Mobility-as-a-Service Platform

Zypp Electric
Alt Mobility
EVeez
Team

Built by people who've shipped this before.

Amit Gupta
Amit Gupta
Chief Executive Officer

Amit Gupta is the Co-founder & CEO of Yulu, India's largest electric shared mobility platform, dedicated to decongesting urban traffic through sustainable solutions.

InMobiMobile
LinkedIn

Backed by
Bajaj Auto
Magna International
In their own words
“
Easy to use, E2W, No overheads as Yulu provides Complete Repair & Maintenance for peace of mind
PRODUCT
“
Riders, Vehicle and 3rd Party liability insurance coverage
PRODUCT
“
Dense Battery Swapping Network for Zero range anxiety
PRODUCT
The pitch

Read it the way they pitched it.

Yulu
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